For IPTV operators

IPTV Operator App Store

Distribute your branded player to an entire subscriber base — and keep every device current. ATV Store gives operators a private app catalog, a 6-digit PIN for access, and a REST API to automate the whole pipeline.

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ATV Store operator dashboard showing apps, download counts, and recent activity at a glance

Operate at scale, not one device at a time

One catalog, every subscriber. Publish once; everyone with your PIN gets the same up-to-date apps.
Zero-touch updates. Ship a new player build and devices update automatically — no re-install, no support call.
REST API for CI/CD. Automate releases through /api/v1 with API-key auth.
Download analytics. See per-app download counts and activity from one dashboard.
Instant access control. Rotate the PIN to cut off a base immediately when needed.

Delivers to your subscribers' hardware

Fire TV Stick & Cube
NVIDIA Shield
Google TV
Android TV boxes (7.0+)
Android phones & tablets

See the full list of supported devices →

How it works

Set up your catalog

Create an account, get your 6-digit PIN, and register your player and add-ons by URL.

Automate with the API

Wire releases into /api/v1 so new builds publish straight from your pipeline.

Subscribers stay current

Every device with your PIN installs and updates automatically — zero touch.

Read the full walkthrough →

Publish from your pipeline with the REST API

Wire releases straight into /api/v1 with an API key. Ship a new player build from CI and every subscriber device picks it up — no console clicks.

# Publish a new build straight from your release pipeline
curl -X POST https://atvstore.app/api/v1/apps \
  -H "X-API-Key: $ATVSTORE_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{ "name": "My IPTV Player",
        "versionCode": 142,
        "url": "https://cdn.example.com/player-142.apk" }'

See the full workflow →

IPTV Operator FAQ

Can I distribute apps to all my subscribers at once?

Yes. ATV Store is built for app publishers and service operators — one catalog reaches every device that has your PIN, and updates roll out to all of them.

Is there an API I can integrate with?

Yes — a REST API at /api/v1 with API-key authentication, so you can add, update, and remove apps directly from CI/CD.

Do you host the APK files?

No. We store metadata and the URL you point us at; your binaries stay on your own infrastructure and devices download them directly.

How do updates reach devices?

Push a new build to the same app and every device picks it up automatically — you can also send an alert so subscribers know a new version is available.

Distribute your player at scale

Set up your operator catalog and automate releases today.